Pitch Letter or Cover Email
Replace the red type with your own content.
Your Logo Goes Here
Date xx/xx/xxxx
Contact Information Full Contact Info
Dear (First Name of Sponsor Contact),
(Tell the prospective sponsor the benefits right away)
Your Company Name is a national year-long brand which connects your business to the strong demographic of Your Demographics or Target Group i.e. Business Woman.
The brand consists of a series of media and events around the country including the List Your Products i.e. Seminars (location), Radio / TV Shows.
Other benefits of the Your Company Name brand are List Your Products; i.e. national media, speaking events, conferences, book tours, year-long coaching and webinars. The advertising and marketing campaign will reach List Reach; i.e. over 500,000 people.
(Get to the point. Tell the sponsor what you are looking for)
We are looking for sponsors and partners that want to reach the List Demographics; i.e. strong women's market.
Give stats; i.e. Women start businesses at twice the rate of men and make or influence over 85% of the purchases in America.
Our sponsors and partners get maximum brand exposure to List Demographics; i.e. entrepreneurial women 25-54 with tremendous
consumer needs and purchasing power.
(Give a quick summary of the sponsor benefits)
Some promotional opportunities can include, but are not limited to: A Quick Summary Of Sponsor Benefits
• Branding to Give A Partner Name; i.e. NAFE (National Association of Female Executives) which has database of over
200,000. The average NAFE member is a college graduate with a personal income of $72,100.
• Branding to membership of Give A Partner Name; i.e. NAWBO (National Association of Women Business Owners) which
has over 6,000 members.
• Exposure on XXX Radio with over 200,000 listeners.
• Exposure on Give A Partner Name; i.e. National Women’s Calendar: database of 20,000 individuals and 7,000 organizations.
• Cross promotions with Your Book in national retailers.
• Fully loaded booth, signage and your company representatives at the events.
• Branding on a national resource list.
• Hyperlink to 2 websites that get over 10,000 accesses per week.
• Speaking opportunity at the events, free ad in program books, VIP passes for staff and special clients.
• Promotion to highly targeted proprietary list of over 10,000.
• Opportunity to do cross-promotions with other sponsors and strategic alliances
Thank You,