Number 27
Okay. So the next thing is banner advertising.
Number 28
You can use radio advertising; you can do things on the radio or radio on the
Internet.
Number 29
You can do text messaging or SMS advertising on mobile phones.
Number 30
You can – I just mentioned offline radio; online radio is another great option.
Number 31
Facebook ads. You can build an entire multi-million-dollar business on Facebook
ads alone.
Numbers 32 & 33
Hubpages.com is a great way to get stuff out there. HubPages is a lot like Squidoo.
Go check it out. You can put your content there and really start building a following.
Number 34
Giveaways: Do a big giveaway or join one. Get a bunch of people in the same
marketplace together to give a whole bunch of stuff away. You generate leads on the
front end; they generate the leads on the back end; everybody's happy.
Number 35
LinkedIn is a way of getting business contacts. Squidoo, many people are already
familiar with. It's a great way of getting things rolling. These are courtesy of Pat, by the
way, Pat Marcello. Absolutely brilliant.
Number 36
USA - or USFreeAds is a classified solution, so check that out – USFreeAds.
Number 37, 38, 39, 40, and 41
There's another very cool thing called MyBlogLog. It's like social blogging, a little bit.
And BlogCatalog. Go check out BlogCatalog. There's a site called Technorati; it's the
oldest blog directory out there. And it's incredibly, incredibly cool. There's another place
where you can submit your content; articles and so on: Zemanta. Then, of course,
there's Gather.
Number 42
And then you can also start a wiki. And one great way to start a wiki up is called
PBworks. It's – wiki is kind of like social blogging.
Number 43
You of course can use business cards. It's an old-school method, but you can still
use it.
Number 44
And then there's the SRDS, the Standard Rate and Data Service. Thank you, Mike
Purvis. SRDS.com. Check it out; it's a great way to buy – or to rent lists and then send
out to those lists and then drive those lists back to your offer.
Number 45
You can do things like sponsoring bands or race cars or other publicly attended
events with your business, in order to generate leads.
Number 46
You can use tell-a-friend forms online, where you have something cool that you give
away, and then you have people tell a friend with a tell-a-friend form.
Number 47
You can use face-to-face contact, lo and behold – something like BNI, for example.
Seminars are a great place to meet people and find leads. The Chamber of Commerce
and, of course, public speaking gigs is a really, really cool way of doing this.
Number 48
You can use list builder sites, which are really lead generation sites, such as
thelistauction.com or listhero.com.
Number 49
You can use traffic exchanges, which are very, very similar – just type in "traffic
exchanges" into Google, and you'll find a plethora of opportunities in order to get more
leads.
Number 50
Number 51
Or you can do blog commenting, where you comment on other people's blogs.
Number 52
Seesmic is a social a video tool. It works very, very, very well.
Number 53
Or you can use Gmail ads, which is a form of paid advertising through Google, kind
of like Google Pay-Per-Click.
Number 54
Google Buzz – you can make friends with people and talk about topics that you're all
interested in and then drive people back to your opt-in form.
Number 55
Plaxo is a social network where you can make business friends.
Number 56
There's a bunch of cool stuff that we teach, but one of the things is called a golden
rule auto-responder trade, where you take your e-mail auto-responder and you just pop
in a couple messages at the end of your existing sequence, promoting somebody else's
stuff, and they do the same thing for you. And lo and behold, you both get more leads.
It works out great.
Number 57
You can do ad swaps, which are, like, one-time cross-promotions, with people who
already have lists.
Number 58
You can do exit pops – exit pop-ups on other people's websites. Or you can do exit
pop-ups on your websites and sell leads that you normally would lose.
Numbers 59 and 60
You can just put a pop-up on the front end of your website or a slide-up opt-in box,
like you'll see on listbuildingblog.com. There's a really cool new thing going on right now
called "single sign-on," or SSO. You can look into that.
Number 61
And then there's also straight-to-desktops software. So you can look into desktop
software options.
Number 62
You can do a – what's called a "customer squeeze," after a purchase, where, when
someone purchases something, they opt in – and bam, now they're a lead for something
else.
Number 63 and 64
You can do a book launch. You can do an Amazon-style book launch. Check out
riSEOftheauthor.com. Or you can do book inserts, where you can actually do something
like that through amazon.com, where they'll – they will insert your advertising into books
that they're sending out.
Number 65
You can do bulky mail, which is mail that you send; it's like direct mail with a big
honking thing in the – you know, like, imagine a tennis ball inside of a envelope that you
got in the mail. Well, that would be bulky mail. It would definitely get opened.
Number 66 and 67
Viddler – Viddler is one of the many video sites that are out there. And it is a great
way to get your video out there. Another one is Vimeo, V-I-M-E-O. Then, of course, you
can do word-of-mouth marketing.
Number 68
Word-of-mouth marketing. And – incredibly, incredibly powerful.
Number 69
Now, Google TV ads is actually an option. You can do advertising on TV through
Google. So check that out.
Number 70
You can also do a viral PDF, which is a – maybe an article or a how-to directory of
some sort – viral PDF – that goes viral. And there are lots of ways to set it up. There's
actually a product out there called "Viral PDF" that you can look at in order to get your
PDF files spread all over the place.
Number 71
Then there's something called BitTorrent, where you can give stuff away on
BitTorrent. And whether you have people opt in before they get access to your PDF file
that you put on BitTorrent, or maybe you have people opt in afterward – but because you
make something really cool. So that's an option.
Number 72
You can do forwarded e-mails. If you make a really, really great e-mail with a link to
some of your stuff and then you forward it on and model after existing forwarded e-mails,
it's a great way of doing it.
Number 73
You can build a perpetual marketing machine. A perpetual marketing machine – it's
a great way of generating thousands of leads all at once. You can do a search with
Google on that.
Number 74
ButterflyMarketing. ButterflyMarketing is a great site that you can use; it's by Mike
Filsaime. And it's a kind of a viral tell-a-friend affiliate program kind of a thing. It's very
cool.
Number 75
There's IRL ads – In Real Life ads: halls, walls, and toilet stalls. Okay? You can put
physical print ads up wherever you want.
Number 76
There's Google Knol, which is an article directory. There's Live Journal. And these
are Josh's – Josh Burns – some of these ideas. These are great.
Number 77
LiveJournal is a blogging option.
Numbers 78, 79, 80, and 81
Digg, StumbleUpon, Yahoo! Buzz – and then there's something else called Reddit.
It's very similar to Digg. There's del.icio.us . Check that out. Social
bookmarking.
Number 82
Yahoo! Answers – very cool. We've been playing around with that lately.
Number 83 and 84
Google Video, which is another video option; Revver, which is another video option.
Number 85
Crowdfunding – totally cool. We don't have time to talk about it here. Crowdfunding
is probably the newest and most amazing way of generating leads on the Internet.
Number 86
TubeMogul – TubeMogul – another video syndication service.
Numbers 87 and 88
ShareThis or AddThis is blog plug-ins for social networks. And that's another way you can do it.
Number 89
Guest writing for blogs – so you can write for other blogs. Very cool. If you have
something good to say, then you're good to go. So you can also write tutorials, and then
you can submit those tutorials all throughout the Internet.
Number 90
You can do bonus traffic. And bonus traffic is where you create a bonus that you –
where you actually create a cool bonus that someone else includes in their product that
drives people into a lead for you. Okay, so that's very cool.
Number 91
You can hold a contest.
Number 92
And you can also do something called – with Amazon Mechanical Turk. I know it's
going to sound crazy, but you can pay people insanely small amounts of money to go do
whatever you want, including opt in to your site.
Number 93
You can buy somebody else's website.
Number 94
You can use instructional articles. Instructional articles we talked about; instructional
videos we talked about.
This instructional stuff – specifically, you can do teleseminars in order to generate
leads; you can interview other people and put those out there in order to generate leads.
If you interview famous people and people find the thing over on your website, then
you're good to go.
Numbers 95, 96, and 97
You can submit your site to directory sites like DMOZ, Joe Ant, and Yahoo Directory.
Number 98
And you can do two-for-one friend invites. So it's a two-for-one kind of a deal, with a
tell-a-friend.
Number 99
Do an involvement survery – where you can do a survery, like, on instantaddtest.com.
Number 100, 101, and 102
Add content to social content networks like Scribd, Wikihow, or 9Rules
Number 103
Expired domain traffic. Sites sell traffic on domains that have expired that already
have some traffic.
Number 104
Give interviews to other people in your niche about your area of expertise.
Number 105
Put a logo on your car that drives to your squeeze page.
Number 106
Join a webring in your niche.
Number 107
Create a newsletter. Give people lots of good information via autoresponder. Have
them sign up for your list to get it.
Number 108
Join your local chamber of commerce and educate business owners about online
business. Have them send their customers to your site, when appropriate.
Number 109
Exchange blog links with other bloggers in your niche.